/* Publishers page — scoped design system (ported from publishers_content.html) */
.pubv2 *{box-sizing:border-box;margin:0;padding:0}
.pubv2 a{text-decoration:none;color:inherit}
.pubv2 img{display:block;max-width:100%}
:root{--red:#16a34a;
  --red-dark:#15803d;
  --red-bg:#e7f7ed;
  --dark:#0d1520;
  --dark2:#111c2e;
  --text:#111;
  --text2:#666;
  --text3:#999;
  --border:rgba(0,0,0,0.08);
  --border-dark:rgba(255,255,255,0.07);
  --radius:12px;
  --radius-sm:8px;}
.pubv2 .nav{position:sticky;top:0;z-index:100;background:rgba(255,255,255,0.95);backdrop-filter:blur(12px);border-bottom:0.5px solid var(--border);padding:0 3rem;height:60px;display:flex;align-items:center;justify-content:space-between}
.pubv2 .nav-logo{font-size:17px;font-weight:500;color:#111;display:flex;align-items:center;gap:2px}
.pubv2 .nav-logo-dot{color:var(--red)}
.pubv2 .nav-links{display:flex;gap:2rem}
.pubv2 .nav-links a{font-size:13px;color:var(--text2)}
.pubv2 .nav-links a:hover{color:var(--text)}
.pubv2 .nav-cta{font-size:13px;background:var(--red);color:#fff;border:none;border-radius:6px;padding:8px 18px;cursor:pointer;font-family:inherit}
.pubv2 .nav-cta:hover{background:var(--red-dark)}
.pubv2 section{padding:5rem 3rem}
.pubv2 .inner{max-width:1060px;margin:0 auto}
.pubv2 .section-eyebrow{font-size:11px;font-weight:500;letter-spacing:1.2px;text-transform:uppercase;color:var(--red);margin-bottom:0.75rem}
.pubv2 .section-title{font-size:30px;font-weight:500;letter-spacing:-0.3px;line-height:1.2;margin-bottom:1rem}
.pubv2 .section-sub{font-size:15px;color:var(--text2);line-height:1.7;max-width:580px}
.pubv2 hr.div{border:none;border-top:0.5px solid var(--border);margin:0 3rem}
.pubv2 .hero{background:#fff;padding:5rem 3rem 4rem}
.pubv2 .hero-inner{max-width:1060px;margin:0 auto;display:grid;grid-template-columns:1fr 1fr;gap:4rem;align-items:center}
.pubv2 .hero-badge{display:inline-flex;align-items:center;gap:8px;background:var(--red-bg);border-radius:30px;padding:6px 16px;margin-bottom:1.5rem}
.pubv2 .hero-badge-dot{width:7px;height:7px;border-radius:50%;background:var(--red);flex-shrink:0}
.pubv2 .hero-badge-text{font-size:11px;font-weight:500;color:var(--red-dark);letter-spacing:1.2px;text-transform:uppercase}
.pubv2 .hero-h1{font-size:40px;font-weight:500;line-height:1.15;letter-spacing:-0.8px;margin-bottom:1.25rem}
.pubv2 .hero-h1 em{font-style:normal;color:var(--red)}
.pubv2 .hero-p{font-size:16px;color:var(--text2);line-height:1.7;margin-bottom:2rem;max-width:440px}
.pubv2 .hero-btns{display:flex;gap:12px;flex-wrap:wrap}
.pubv2 .btn-primary{background:var(--red);color:#fff;border:none;border-radius:var(--radius-sm);padding:11px 22px;font-size:14px;font-weight:500;cursor:pointer;font-family:inherit}
.pubv2 .btn-primary:hover{background:var(--red-dark)}
.pubv2 .btn-ghost{background:transparent;color:#111;border:0.5px solid rgba(0,0,0,0.15);border-radius:var(--radius-sm);padding:11px 22px;font-size:14px;cursor:pointer;font-family:inherit}
.pubv2 .btn-ghost:hover{background:#f5f5f5}
.pubv2 .hero-visual{background:#f8f8f8;border-radius:16px;padding:1.5rem;display:flex;flex-direction:column;gap:12px}
.pubv2 .hv-label{font-size:10px;font-weight:500;letter-spacing:1px;text-transform:uppercase;color:var(--text3);margin-bottom:4px}
.pubv2 .hv-old{background:#fff;border-radius:10px;padding:1rem;border:0.5px solid var(--border)}
.pubv2 .hv-new{background:var(--dark);border-radius:10px;padding:1rem}
.pubv2 .hv-flow{display:flex;flex-direction:column;gap:6px}
.pubv2 .hv-step{display:flex;align-items:center;gap:8px;font-size:12px}
.pubv2 .hv-step-old{color:var(--text2)}
.pubv2 .hv-step-new{color:rgba(255,255,255,0.6)}
.pubv2 .hv-step-new.highlight{color:#fff;font-weight:500}
.pubv2 .hv-arrow{font-size:10px;color:var(--text3);margin-left:4px}
.pubv2 .hv-arrow-new{font-size:10px;color:rgba(255,255,255,0.3);margin-left:4px}
.pubv2 .hv-dot-old{width:6px;height:6px;border-radius:50%;background:var(--border);flex-shrink:0}
.pubv2 .hv-dot-new{width:6px;height:6px;border-radius:50%;background:var(--red);flex-shrink:0}
.pubv2 .problem{background:#f9f9f9;padding:5rem 3rem}
.pubv2 .problem-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:2.5rem}
.pubv2 .prob-card{background:#fff;border-radius:var(--radius);padding:1.5rem;border:0.5px solid var(--border)}
.pubv2 .prob-icon{width:36px;height:36px;border-radius:var(--radius-sm);background:#E1F5EE;display:flex;align-items:center;justify-content:center;font-size:17px;color:#0F6E56;margin-bottom:1rem}
.pubv2 .prob-title{font-size:14px;font-weight:500;margin-bottom:6px}
.pubv2 .prob-body{font-size:13px;color:var(--text2);line-height:1.55}
.pubv2 .offer{background:#fff;padding:5rem 3rem}
.pubv2 .offer-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:2.5rem}
.pubv2 .off-card{background:#f9f9f9;border-radius:var(--radius);padding:1.5rem;border:0.5px solid var(--border)}
.pubv2 .off-card:first-child{background:var(--red-bg);border-color:rgba(22,163,74,0.15)}
.pubv2 .off-icon{width:36px;height:36px;border-radius:var(--radius-sm);display:flex;align-items:center;justify-content:center;font-size:17px;margin-bottom:1rem}
.pubv2 .oi-red{background:var(--red);color:#fff}
.pubv2 .oi-purple{background:#EEEDFE;color:#534AB7}
.pubv2 .oi-teal{background:#E1F5EE;color:#0F6E56}
.pubv2 .oi-amber{background:#FAEEDA;color:#854F0B}
.pubv2 .oi-blue{background:#E6F1FB;color:#185FA5}
.pubv2 .oi-coral{background:#FAECE7;color:#993C1D}
.pubv2 .off-title{font-size:14px;font-weight:500;margin-bottom:6px}
.pubv2 .off-body{font-size:13px;color:var(--text2);line-height:1.55}
.pubv2 .model{background:#f9f9f9;padding:5rem 3rem}
.pubv2 .model-grid{max-width:1060px;margin:0 auto;display:grid;grid-template-columns:1fr 1.1fr 1fr;gap:20px;align-items:stretch;margin-top:2.5rem}
.pubv2 .model-left{display:flex;flex-direction:column;gap:1.25rem}
.pubv2 .factor{display:flex;gap:12px;align-items:flex-start}
.pubv2 .f-icon{width:34px;height:34px;border-radius:var(--radius-sm);background:#fff;display:flex;align-items:center;justify-content:center;font-size:15px;flex-shrink:0;color:#555;border:0.5px solid var(--border);box-shadow:0 1px 3px rgba(0,0,0,0.05)}
.pubv2 .f-title{font-size:13px;font-weight:500;margin-bottom:2px}
.pubv2 .f-sub{font-size:12px;color:var(--text2);line-height:1.5}
.pubv2 .model-mid{background:#fff;border-radius:16px;padding:2rem 1.5rem;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:1.75rem;box-shadow:0 2px 16px rgba(0,0,0,0.06);border:0.5px solid var(--border)}
.pubv2 .mid-eyebrow{font-size:10px;font-weight:500;letter-spacing:1px;text-transform:uppercase;color:var(--text3);text-align:center}
.pubv2 .mid-sub{font-size:13px;color:var(--text2);text-align:center}
.pubv2 .formula-line{display:flex;align-items:flex-start;justify-content:center;gap:6px;width:100%}
.pubv2 .fv{display:flex;flex-direction:column;align-items:center;gap:4px}
.pubv2 .fv-letter{font-size:22px;font-weight:500;color:var(--red);line-height:1}
.pubv2 .fv-name{font-size:9px;color:#bbb;text-transform:uppercase;letter-spacing:0.4px;text-align:center;max-width:54px;line-height:1.3}
.pubv2 .fop{font-size:18px;color:#ddd;font-weight:300;margin-top:2px}
.pubv2 .feq{font-size:18px;color:#ccc;font-weight:300;margin-top:2px}
.pubv2 .mid-divider{width:80%;border:none;border-top:0.5px solid var(--border)}
.pubv2 .mid-note{font-size:11px;color:#bbb;text-align:center;line-height:1.6;padding:0 0.5rem}
.pubv2 .model-right{background:var(--dark);border-radius:16px;padding:1.75rem;display:flex;flex-direction:column;gap:1.1rem}
.pubv2 .mr-title{font-size:14px;font-weight:500;color:#fff}
.pubv2 .mr-item{display:flex;gap:10px;align-items:flex-start}
.pubv2 .mr-check{color:var(--red);font-size:14px;flex-shrink:0;margin-top:1px}
.pubv2 .mr-text{font-size:12.5px;color:rgba(255,255,255,0.5);line-height:1.6}
.pubv2 .mr-text strong{color:rgba(255,255,255,0.8);font-weight:500}
.pubv2 .mr-divider{border:none;border-top:0.5px solid rgba(255,255,255,0.07)}
.pubv2 .mr-highlight{font-size:13px;font-weight:500;color:var(--red);line-height:1.5}
.pubv2 .ai-block{border:1px solid rgba(22,163,74,0.25);border-radius:10px;padding:1rem;background:rgba(22,163,74,0.06);display:flex;flex-direction:column;gap:0.6rem}
.pubv2 .ai-top{display:flex;align-items:center;gap:8px}
.pubv2 .ai-ico{width:32px;height:32px;border-radius:8px;background:rgba(22,163,74,0.15);display:flex;align-items:center;justify-content:center;font-size:16px;color:var(--red);flex-shrink:0}
.pubv2 .ai-title{font-size:13px;font-weight:500;color:#fff}
.pubv2 .ai-body{font-size:11px;color:rgba(255,255,255,0.35);line-height:1.5}
.pubv2 .ai-pills{display:flex;flex-wrap:wrap;gap:5px}
.pubv2 .ai-pill{font-size:10px;padding:2px 9px;border-radius:20px;border:0.5px solid rgba(22,163,74,0.2);color:var(--red);background:rgba(22,163,74,0.07)}
.pubv2 .who{background:#fff;padding:5rem 3rem}
.pubv2 .who-inner{max-width:1060px;margin:0 auto;display:grid;grid-template-columns:1fr 1fr;gap:4rem;align-items:start}
.pubv2 .who-card{background:#f9f9f9;border-radius:16px;border:0.5px solid var(--border);padding:2rem}
.pubv2 .wc-icon-wrap{width:64px;height:64px;border-radius:50%;background:#FAECE7;display:flex;align-items:center;justify-content:center;font-size:26px;color:#993C1D;margin-bottom:1.5rem}
.pubv2 .wc-title{font-size:18px;font-weight:500;margin-bottom:0.5rem}
.pubv2 .wc-intro{font-size:13px;color:var(--text2);line-height:1.6;margin-bottom:1.5rem}
.pubv2 .wc-item{display:flex;align-items:flex-start;gap:10px;padding:10px 0;border-bottom:0.5px solid var(--border)}
.pubv2 .wc-item:last-of-type{border-bottom:none}
.pubv2 .wc-check{width:20px;height:20px;border-radius:50%;background:#E1F5EE;display:flex;align-items:center;justify-content:center;font-size:11px;color:#0F6E56;flex-shrink:0;margin-top:1px}
.pubv2 .wc-item-title{font-size:13px;font-weight:500;margin-bottom:2px}
.pubv2 .wc-item-sub{font-size:12px;color:var(--text2);line-height:1.5}
.pubv2 .scale-note{margin-top:1.25rem;background:#EEEDFE;border-radius:10px;padding:1rem;display:flex;gap:8px;align-items:flex-start}
.pubv2 .sn-icon{font-size:15px;color:#534AB7;flex-shrink:0;margin-top:1px}
.pubv2 .sn-text{font-size:12px;color:#3C3489;line-height:1.6}
.pubv2 .sn-text strong{font-weight:500;color:#26215C}
.pubv2 .who-right{display:flex;flex-direction:column;gap:1.5rem}
.pubv2 .wr-title{font-size:22px;font-weight:500;letter-spacing:-0.3px;margin-bottom:0.5rem}
.pubv2 .wr-sub{font-size:14px;color:var(--text2);line-height:1.7;margin-bottom:1rem}
.pubv2 .wr-list{display:flex;flex-direction:column;gap:12px}
.pubv2 .wr-item{display:flex;gap:12px;align-items:flex-start;padding:12px;background:#f9f9f9;border-radius:var(--radius-sm);border:0.5px solid var(--border)}
.pubv2 .wi-icon{width:32px;height:32px;border-radius:var(--radius-sm);display:flex;align-items:center;justify-content:center;font-size:15px;flex-shrink:0}
.pubv2 .wi-red{background:var(--red-bg);color:var(--red)}
.pubv2 .wi-teal{background:#E1F5EE;color:#0F6E56}
.pubv2 .wi-purple{background:#EEEDFE;color:#534AB7}
.pubv2 .wi-amber{background:#FAEEDA;color:#854F0B}
.pubv2 .wi-title{font-size:13px;font-weight:500;margin-bottom:2px}
.pubv2 .wi-sub{font-size:12px;color:var(--text2);line-height:1.5}
.pubv2 .steps-section{background:#f9f9f9;padding:5rem 3rem}
.pubv2 .steps-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-top:2.5rem;max-width:1060px;margin-left:auto;margin-right:auto}
.pubv2 .step-card{background:#fff;border-radius:var(--radius);padding:1.5rem;border:0.5px solid var(--border);position:relative}
.pubv2 .step-num{display:inline-flex;align-items:center;justify-content:center;width:28px;height:28px;border-radius:50%;background:var(--red-bg);color:var(--red-dark);font-size:12px;font-weight:500;margin-bottom:1rem}
.pubv2 .step-title{font-size:14px;font-weight:500;margin-bottom:6px}
.pubv2 .step-body{font-size:12px;color:var(--text2);line-height:1.55}
.pubv2 .step-connector{position:absolute;right:-8px;top:50%;transform:translateY(-50%);width:16px;height:16px;display:flex;align-items:center;justify-content:center;background:#fff;border-radius:50%;border:0.5px solid var(--border);z-index:1;font-size:10px;color:var(--text3)}
.pubv2 .risk-strip{max-width:1060px;margin:1.5rem auto 0;background:var(--red-bg);border-radius:var(--radius);padding:1rem 1.5rem;display:flex;align-items:center;justify-content:center;gap:2rem;flex-wrap:wrap;border:0.5px solid rgba(22,163,74,0.15)}
.pubv2 .rs-item{display:flex;align-items:center;gap:6px;font-size:13px;font-weight:500;color:var(--red-dark)}
.pubv2 .rs-icon{font-size:15px;color:var(--red)}
.pubv2 .standards{background:#fff;padding:4rem 3rem}
.pubv2 .std-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin-top:2rem;max-width:1060px;margin-left:auto;margin-right:auto}
.pubv2 .std-card{border:0.5px solid var(--border);border-radius:var(--radius-sm);padding:1.1rem;display:flex;align-items:flex-start;gap:10px}
.pubv2 .std-icon{width:30px;height:30px;border-radius:6px;background:#f9f9f9;display:flex;align-items:center;justify-content:center;font-size:14px;color:#555;flex-shrink:0}
.pubv2 .std-title{font-size:12px;font-weight:500;margin-bottom:2px}
.pubv2 .std-sub{font-size:11px;color:var(--text2)}
.pubv2 .cta-section{background:var(--dark);padding:5rem 3rem;text-align:center}
.pubv2 .cta-eyebrow{font-size:11px;font-weight:500;letter-spacing:1.2px;text-transform:uppercase;color:var(--red);margin-bottom:1rem}
.pubv2 .cta-title{font-size:32px;font-weight:500;color:#fff;letter-spacing:-0.3px;margin-bottom:1rem;line-height:1.2}
.pubv2 .cta-title em{font-style:normal;color:var(--red)}
.pubv2 .cta-sub{font-size:15px;color:rgba(255,255,255,0.4);line-height:1.7;max-width:520px;margin:0 auto 2rem}
.pubv2 .cta-btns{display:flex;gap:12px;justify-content:center;flex-wrap:wrap}
.pubv2 .btn-white{background:#fff;color:var(--red);border:none;border-radius:var(--radius-sm);padding:12px 26px;font-size:14px;font-weight:500;cursor:pointer;font-family:inherit}
.pubv2 .btn-white:hover{background:#f0f0f0}
.pubv2 .btn-outline{background:transparent;color:rgba(255,255,255,0.6);border:0.5px solid rgba(255,255,255,0.2);border-radius:var(--radius-sm);padding:12px 26px;font-size:14px;cursor:pointer;font-family:inherit}
.pubv2 .btn-outline:hover{background:rgba(255,255,255,0.05)}
.pubv2 footer{background:var(--dark);border-top:0.5px solid rgba(255,255,255,0.07);padding:1.75rem 3rem;display:flex;align-items:center;justify-content:space-between}
.pubv2 .footer-logo{font-size:15px;font-weight:500;color:#fff}
.pubv2 .footer-logo span{color:var(--red)}
.pubv2 .footer-left{display:flex;align-items:center;gap:1.5rem}
.pubv2 .footer-redline{width:1px;height:44px;background:var(--red);flex-shrink:0}
.pubv2 .footer-links{display:flex;flex-direction:column;gap:6px}
.pubv2 .footer-link{font-size:12px;color:rgba(255,255,255,0.35);display:flex;align-items:center;gap:6px}
.pubv2 .footer-link i{font-size:13px}
.pubv2 .footer-right{font-size:12px;color:rgba(255,255,255,0.2)}
.pubv2 .footer-right a{color:rgba(255,255,255,0.2)}
.pubv2 .footer-right a:hover{color:rgba(255,255,255,0.5)}
@media(max-width:900px){.pubv2 .hero-inner, .pubv2 .model-grid, .pubv2 .who-inner{grid-template-columns:1fr}
.pubv2 .problem-grid, .pubv2 .offer-grid, .pubv2 .steps-grid, .pubv2 .std-grid{grid-template-columns:1fr 1fr}
.pubv2 section, .pubv2 section.problem, .pubv2 section.offer, .pubv2 section.model, .pubv2 section.who, .pubv2 .steps-section, .pubv2 .standards, .pubv2 .cta-section, .pubv2 .hero{padding:3rem 1.5rem}
.pubv2 hr.div{margin:0 1.5rem}
.pubv2 .nav{padding:0 1.5rem}
.pubv2 footer{padding:1.5rem;flex-direction:column;gap:1rem;align-items:flex-start}}
@media(max-width:560px){.pubv2 .problem-grid, .pubv2 .offer-grid, .pubv2 .steps-grid, .pubv2 .std-grid{grid-template-columns:1fr}
.pubv2 .hero-h1{font-size:28px}
.pubv2 .risk-strip{flex-direction:column;gap:10px;align-items:flex-start}}

/* ── Match site typography: align heading weights/tracking to the rest of the site (Inter 700) ── */
.pubv2 .hero-h1{font-weight:700;letter-spacing:-0.04em}
.pubv2 .section-title{font-weight:700;letter-spacing:-0.03em}
.pubv2 .cta-title{font-weight:700;letter-spacing:-0.03em}
.pubv2 .wr-title{font-weight:700;letter-spacing:-0.02em}
.pubv2 .section-eyebrow,.pubv2 .cta-eyebrow,.pubv2 .hero-badge-text,.pubv2 .mid-eyebrow,.pubv2 .hv-label{font-weight:700;letter-spacing:0.1em}

/* Publishers page = green theme; tint the active/hover nav on this page (loaded only on publishers.html) */
.nav-links a:hover{color:#16a34a}
.nav-links a.active{color:#16a34a}

/* ── Centered hero + stats strip (matches Advertisers page styling) ── */
.pubv2 .pub-hero{padding:5rem 3rem 3.5rem;background:#fff}
.pubv2 .pub-hero-inner{max-width:720px;margin:0 auto;display:flex;flex-direction:column;align-items:center;text-align:center}
.pubv2 .pub-hero .hero-badge{margin-bottom:1.5rem}
.pubv2 .pub-hero .hero-h1{margin-bottom:1.25rem;font-size:44px}
.pubv2 .pub-hero .hero-p{max-width:600px;margin-bottom:2rem}
.pubv2 .pub-hero .hero-btns{justify-content:center}
.pubv2 .pub-stats{background:#fff;border-top:0.5px solid var(--border);border-bottom:0.5px solid var(--border);padding:2.5rem 3rem}
.pubv2 .pub-stats-inner{max-width:1060px;margin:0 auto;display:flex;justify-content:space-between;gap:1.5rem;flex-wrap:wrap}
.pubv2 .pub-stat{flex:1;min-width:130px;text-align:center}
.pubv2 .pub-stat-num{font-size:30px;font-weight:700;letter-spacing:-0.02em;color:#111;line-height:1}
.pubv2 .pub-stat-num.g{color:var(--red)}
.pubv2 .pub-stat-label{font-size:12px;color:var(--text2);margin-top:6px}
@media(max-width:640px){.pubv2 .pub-hero .hero-h1{font-size:30px}.pubv2 .pub-stat{min-width:40%}}

/* ── Match Advertisers hero sizes + green bullet on eyebrow ── */
.pubv2 .pub-hero .section-eyebrow{display:inline-flex;align-items:center;gap:8px;font-size:12px;letter-spacing:0.1em;margin-bottom:16px}
.pubv2 .eb-dot{width:7px;height:7px;border-radius:50%;background:var(--red);flex-shrink:0}
.pubv2 .pub-hero .hero-h1{font-size:clamp(40px,6vw,72px)}
.pubv2 .pub-hero .hero-p{font-size:clamp(16px,2vw,19px);max-width:540px}
.pubv2 .pub-stat-num{font-size:36px;letter-spacing:-0.04em}
.pubv2 .pub-stat-label{font-size:13px}
.pubv2 .pub-stat-label.gl{color:#15803d;font-weight:700}
@media(max-width:640px){.pubv2 .pub-stat-num{font-size:30px}}